Welcome to Safariland Holtz
Your safari clothing and adventures specialist since 1934
Our Story: 90 Years of Legacy
In 1905, a young German craftsman named Ernst Rudolf Holtz embarked on the adventure of a lifetime. Seeking the healing powers of the African wilderness, he journeyed to South West Africa in 1925. What began as a quest for health became a passion for life.
The African Spirit Captured
Under the vast African skies, Ernst discovered more than healing – he found his calling. By 1935, he had transformed his vision into reality, creating clothing and accessories that could withstand the demands of true adventure while honoring the timeless traditions of German craftsmanship.
Three Generations of Safari Excellence
When Ernst’s son Heino took the reins in 1981, he brought fresh energy while preserving the soul of the business. Today, his sons Ernst and Janko continue this proud tradition, serving adventurers across Africa and beyond with carefully selected brands chosen for their durability and style. Whether you’re planning your first expedition or you’re a seasoned bush veteran, our experienced team ensures every piece tells a story of adventure, quality, and heritage.
Why Choose Safariland Holtz?
IF WE DON’T HAVE IT, WE WILL GET IT
Over 90 Years of Safari Expertise
Personalized Service from a friendly and competent team
Durable, Stylish Gear That Lasts a Lifetime
Home to Exclusive Leather Bags and Safari Classics
Safariland Holtz - Heritage.
Since 1934: Crafting Dreams, Building Legends
adventurers, explorers, and dreamers across Namibia and beyond.